Mapping out your customer experience with a CX map

Day to day you're face to face with a feature that makes up a small piece of the puzzle.

With your team design out a CX map. Map out the key touchpoints users have with your product and how they feel during that interaction.

Then take a step back and look for opportunities on how to improve the overall experience.

Full article http://www.leemunroe.com/customer-experience-maps/