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Last Updated: January 28, 2019
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Testing your site's response time- PageSpeed

Various statics seems to suggest that the speed of loading your site has a direct impact on the time visitors will spend on the site, and this is to the sub seconds level.

Google came up with this great free project to provide you with reviewing your site and providing you with some very good recommendation and best practicies on how to improve site loading time:

https://developers.google.com/speed/pagespeed/insights